Printed True Value logo promotes your store while helping to gently wipe customer's shoes to remove small debris, which keeps your store clean and safe. Designed for your store's most high traffic aisles, the mat's yarn is 100% acid dyed nylon that can be vacuumed, hosed off, or even machine washed & dried. In addition, we manufacture them with non-skid industrial rubber backing that won't slip, crack or peel. We treat all of our DigiPrint Floor Mats with Perma-Dyeplus Stain Stopper for long-term color fastness.